Key considerations for food companies considering a package refresh or new product launch – an integrated legal team approach
Launching a new food product? Revising your label? On September 13, the Hogan Lovells Food and Beverage team will offer a free webinar on key considerations for food and beverage packaging and labeling. Food regulatory partners Maile Hermida and Elizabeth Fawell will be joined by trademark partner Julia Matheson to discuss what you need to know if you are refreshing your product’s packaging and labels – either on your own initiative or to comply with new labeling requirements – or launching a new product.
Maile and Elizabeth will discuss key labeling considerations facing food companies, including new nutrition labeling requirements, GMO disclosures, and class action litigation. Julia will provide an overview on trademark, trade dress, and unfair competition claims.
Topics for this one hour webinar include:
• Labeling hot issues
• False advertising claims
• Trade dress
• Unfair competition